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Kelsey Cahlamer

New Partnership Announced to Improve the Gryphon Athletics Brand

International School of Indiana (ISI) is pleased to announce a new partnership with BSN SPORTS. The three-year agreement will elevate the ISI Athletic Department, providing team uniforms, apparel, and equipment from some of the world's top brands. It will also give ISI more exclusive and personalized solutions for campus and athletic branding, further influencing how fans, sponsors, and the broader public perceive and connect with ISI.

The partnership with BSN SPORTS is just one of the action items supporting the Growth pillar of the school’s Strategic Plan. “As part of this strategic plan, we are taking a number of important steps to invest in enhancements to facilities, vehicles, and athletic uniforms that contribute to the Gryphon Athletics visual identity, professionalism, and overall image,” Kristen Kaiser, VP for Development and External Relations, said. “ISI will benefit from the wide network of products available from BSN SPORTS, allowing ISI to bring numerous aspects of our apparel and equipment needs under one umbrella, for a streamlined, high-quality, and cost-effective system.”

The partnership also builds on the strategy that has been underway since 2022, when the Gryphon Store was expanded and athletic specialty shops were introduced. The new partnership moves specialty to shops to BSN, elevating the options available to athletes, their families, and fans.

Uniforms for most sports continue to be included in the registration fee, reflecting the school’s commitment to keeping athletics accessible to all students. Each team will also have a seasonal BSN Team Shop offering any required equipment not provided by the school (a list can be located for each team on the registration page), an optional warm-up for all athletes, and spirit wear.
 

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